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Video shoot

This page was translated into English automatically.
You can find the original article in German here.
  • Should you rather shoot short or long videos?

    There is no secret recipe, but there are some reasons that speak for short videos:

    1. Attention span decreases with long videos
    2. Each completed lesson increases motivation - multiple short videos = more frequent feelings of accomplishment
    3. It is easier to revise or replace individual lessons when they are broken into shorter videos
    4. The customer can find individual lessons more quickly and does not have to fast-forward or rewind through a long video
    5. For marketing purposes, 6 modules and 20 lessons promise more content than 6 modules and 10 lessons - of course, only if you actually add value in terms of content.